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The Reeder

Content tips & strategies for growing your career, brand, and business every Saturday morning.

I didn't see this coming

Two unexpected content lessons from an INSANE documentary. Devin Reed Together with Fathom Free Playbook: How to Stop Ghosting and Move Deals Forward I’ve been there. You’ve sent the perfect follow-up, felt confident, and then… silence. Weeks go by, and the deal you were so sure about? Dead in the water. If you’re done playing the guessing game with prospects, join Amanda and me for a digital event: The Follow-Up Playbook: How to Stop Ghosting and Move Deals Forward. Join and you'll learn:...

Is it worth it?

Should you be an advisor? How to decide, pick winning companies — and get paid. Devin Reed Together with ClickUp Tired of Jumping Between Chat & Work Tools? Check this out. Managing projects and chatting with the team shouldn’t feel like untangling headphone wires. But that’s exactly what we've been doing for years. Our work is scattered across multiple apps, losing context, and wasting time. Enter ClickUp Chat. Now your work and chats are in one place. No more app-switching. Here’s why it...

Caught in the crowd? Here’s your way out

5 proven ways to differentiate yourself. It has (almost) nothing to do with your product. Devin Reed Together with Demandbase. B2B is Broken. Demandbase is Fixing It. For years, I’ve watched B2B marketing and sales teams struggle with the same problem—wasting time on the wrong accounts and missing opportunities. Now, Demandbase is leading the charge in fixing this broken process. And it’s about to get even better.Join their digital event A New Era for Demandbase to learn: • How to target the...

5 BIG problems with SaaS content marketing

The 5 most damaging issues I've seen working with B2B SaaS marketing teams And how to fix them. Devin Reed Inside today's episode: Make stand-out videos in 30 Minutes The 5 biggest problems with SaaS content marketing Two events for better emails and LinkedIn content I got roasted by Anthony Pierri (video) Together with Share Your Genius Stop Blending In: Here’s How Your CXO Can Stand Out in 30 Minutes When I first started creating video content, it felt like I was shouting into a void. I was...

Want content that resonates?

Want content that resonates? This framework will help. Devin Reed Together with Caspian Studios Launch a podcast or video series unlike anything your competitors are doing. Caspian Studios is like a little Hollywood studio inside your marketing team. They’re the turnkey solution to create shorts, shows, and moonshots that build brand and drive pipeline. You might’ve seen their work with companies like Snowflake, Twilio, Brex, Workato, Gympass and many more. They're perfect if you want to...

The best marketing tactic you’re probably overlooking

Read online How to get past your audience’s “self-defense mechanism” Devin Reed Yo! Welcome to the next episode of The Reeder. If you’re new, subscribe here for weekly content strategy advice. Inside today’s episode: Free LinkedIn video guide How to get past your audience’s “self-defense mechanism” Join the waitlist for my new LinkedIn program Together with Goldcast LinkedIn is Changing FAST. Here’s How to Get and Stay Ahead. LinkedIn is going all in on video. Here’s why you should care:...

The Reach vs Teach Method

Read online Struggling to pick topics? If you’ve ever felt like your brain just refuses to spit out new ideas... Devin Reed Yo! Welcome to the next episode of The Reeder. If you’re new, subscribe here for weekly content strategy advice. Together with Demandbase Leads Not Converting? This ABM Starter Kit Will Help. I’ve seen many ABM strategies fail — mainly because they miss the mark on the two most important things: ❌ Messaging doesn’t resonate ❌ Inconsistent messaging across channels Then...

What's your 'One Word'?

Read online What's your 'One Word'? This little-known tactic delivered massive results for Clari. Devin Reed Yo! Welcome to the next episode of The Reeder. If you’re new, subscribe here for weekly content strategy advice. Together with ClickUp Get My Playbook: Make Your Content Stand Out It took me years to master turning content into attention, engagement, and results — now it’s even harder with AI flooding the market. That’s why I created a free playbook with ClickUp: Make Your Content...

It's been a weird two weeks.

Read online It's been a weird two weeks. But it led to a brand new offer Devin Reed Yo! Welcome to the next episode of The Reeder. If you’re new, subscribe here for weekly content strategy advice. Inside today’s episode: How to get better at AI prompts It’s been a weird two weeks How to write more engaging LinkedIn posts Reed Between The Lines season finale Together with Goldcast Struggling with AI Prompts? This Workshop Will Help. I use AI every day for research, drafting, and editing — it’s...

It takes courage to do this

Read online It takes courage to do this But if you do, you’re almost guaranteed to win. Devin Reed Yo! Welcome to the next episode of The Reeder. If you’re new, subscribe here for weekly content strategy advice. Inside today’s episode: Turning down the role of a lifetime Advice for betting on yourself The Reed Between The Lines season finale In 2014, Nipsey Hussle received a life-changing call. Dr. Dre was working on his film Straight OuttaCompton. It’s a biopic about how the rap group N.W.A....

Content tips & strategies for growing your career, brand, and business every Saturday morning.